▲ Free Training — The Certification Curriculum
Six modules that take you from "which caller is a buyer" to a referral engine that sells for you — plus the philosophy spine and a field playbook, 39 lessons you can read, watch, or listen to inside the interactive Sales Academy. Built from the field, not a marketing deck — the same doctrine our own installs run on. Complete the certification and it counts toward Certified Pro (with $10,000 in rolling 12-month volume, that's 10% off everything).
No purchase or dealer approval required. Confirm your email to unlock every module and save your progress across devices.
All six modules live in the interactive Academy — progress tracked, scripts drillable, certificate at the end. Costs nothing but an afternoon.
Pass the exam and earn your certificate. Dealer pricing and purchase requirements are separate from access to this training.
Stop assuming, start diagnosing. Read the buyer from what they say — never from their age, gender, or house — then pull the matching lever.
White-glove, one-stop, luxury-you-can-have: how to position a premium service so the price makes sense before you say it.
The phone is the front door. Qualify hard so you only drive to buyers — and never give the number that kills the visit.
Set a rate you can defend, quote by the foot, and keep your margin yours — IronPeak doesn't dictate your pricing, and this module is why you won't need anyone to.
The centerpieces are field-proven: silence after the quote, the deposit-as-close, and the waffle ladder for the fence-sitters.
Ethics is the business model: the long game that turns one well-treated customer into a street's worth of installs.
All six modules are live in the Sales Academy now — written-first, with watch/listen modes in the app. Recorded video lessons are the next addition; nothing here waits on a camera. The quick-reference version of the best material also lives in the Dealer Vault.
Zero buy-in. Free training. No territory restrictions.
